This is the website of Alex White, in Melbourne Australia, a campaigns and communications professional working in the trade union movement.

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We Are Social opens up their analytics

If you are a social networking junkie then you should make the time to read an enlightening post by We Are Social – a leading UK social media agency – which opens up their site metrics for 2009.

Their article is a very insightful addendum to my post from the other day about email being a key driver of traffic to a website. We Are Social suggests that RSS/Email (they don’t distinguish) makes up on 18 percent, while search and social media make up around 24 percent each.

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