This is the website of Alex White, in Melbourne Australia, a campaigns and communications professional working in the trade union movement.

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Tag Archives: social networks

Young people don’t blog

by Alex on 08. Feb, 2010 in Blog, Opinion, Technology

For my Project 52 post, I thought I’d comment about a recent Pew report has come to my attention via DownloadSquad that says that young people are blogging less:
Pew Internet released a report yesterday called Social Media and Young Adults that shows teen blogging down by 50% over the past four years, even as blogging [...]

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Seven online campaigning activities you should already be doing

by Alex on 01. Feb, 2010 in Blog, Campaigning, Elections, Technology

In Australia, most elections take place during the normal, general election period. The accepted wisdom is that local campaigns make up, at most, 3 percent of a candidate’s primary vote. The rest comes from the central campaign from party head office: television ads, the leader’s personal appeal, the party’s policies and so on.
There are some [...]

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Use your union’s Facebook page to build your email list

by Alex on 28. Jan, 2010 in Blog, Campaigning, Technology

Facebook is a tremendous communications tool for unions – especially white-collar unions – and with only a small amount of technical know-how, it can also be super-charged for organising and campaigning.
If you haven’t already, check my earlier articles about unions using Facebook: Best practice use of Facebook for unions and Using Facebook as an organising [...]

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Email is the “killer app” for online campaigning

by Alex on 22. Jan, 2010 in Blog, Campaigning, Technology

The Massachusetts election has blown open the mainstream media’s infatuation with social networking tools, with headlines like “the iphone app that killed Coakley“. On the techblogs, there is also detailed examination of new tools that aided the winning Mass. Senate candidate Scott Brown. I am hardly immune to the temptation of writing about the exiting [...]

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Microblogging: Jumping on the bandwagon

by Alex on 12. Jan, 2010 in Blog, Campaigning

A lot of people are starting to talk about microblogging – a short form of blogging. The most successful and well-known microblogging platform is, of course, Twitter. However, there are several others, such as Tumblr, Pownce and Posterous. Microblogging is a kind of social networking, as it focuses on sharing, networking and communities.
Eric Lee of [...]

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