Tag Archives | social networks

Top social media tips for unions – UNI Global Union Communications talk

These are my notes for the Skype presentation that I gave this evening to the UNI Global Union Communicator Conference. I was asked to talk about “top social media tips for unions”. Top Social Media Tips for Unions Basis of my views are the Creative Unions manifesto. For too long, unions have been slow in [...]

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Three tips to get more people liking your union’s Facebook page

The whole point of a Facebook page is to get traffic to it so you can spread your message and engage others in spreading it for you. A Facebook page with no fans isn’t really going to achieve your union’s online campaigning goals – just like a campaign website with no visitors isn’t likely to [...]

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This is Iceland on Twitter

Amazing social media campaign: “Iceland Wants to Be Your Friend”

I must confess that I know next to nothing about Iceland – I certainly never thought of it as an example of best practice social media campaigning – but after stumbling across this amazing campaign, I’m almost convinced that I should buy a plane ticket and visit its “forbidding interior” for myself. The “Iceland Wants [...]

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Social Media for Unions E-Book

I have released my first free e-book on Social Media for Unions. Social Media for Unions Like any endeavour, using social media effectively requires practice, trial-and-error, and some good advice. That’s where this e-book comes in. I’ve put together some of the most popular and useful articles from my website into a single resource for [...]

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The rise of the US Right: “learning from the Left”

If you don’t read TechPresident regularly, you are missing out on a daily discussion of top quality political news and updates on the latest tech-trends in elections and political activism. Micah Sifry has written a post asking whether the much-reported “rise of the Tea Party” in America – represented by the surge in Facebook “likes” [...]

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Tony Abbott on Facebook

A quick search of Facebook reveals that Tony Abbott has a massive presence on Facebook. Tens of thousands of people are fans. Unfortunately, most of those people aren’t fans of Tony’s, but of sanitary napkins or of leaving the country if he’s elected. The biggest fan page for Tony Abbott is “Friends don’t let friends [...]

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atanywhere

Adding Twitter’s @Anywhere

Twitter has launched a new feature, called @Anywhere, for websites to integrate elements of Twitter onto their websites. This allows you to use your Twitter login to join or log into their website, as well as add Twitter-style popups over names that are Twitter accounts (such as @alexanderwhite, @UKLabour, or @climateprogress). This means you can [...]

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Connected candidates: Beyond Twitter

Most political candidates are on Twitter and Facebook – using these social media tools to reach out to younger voters, and instantly communicate with supporters, the public and the media. I’ve written previously about how political candidates can use social networking tools like Twitter and Facebook, Google Apps and how campaigns have made use of [...]

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Young people don’t blog

For my Project 52 post, I thought I’d comment about a recent Pew report has come to my attention via DownloadSquad that says that young people are blogging less: Pew Internet released a report yesterday called Social Media and Young Adults that shows teen blogging down by 50% over the past four years, even as [...]

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Seven online campaigning activities you should already be doing

In Australia, most elections take place during the normal, general election period. The accepted wisdom is that local campaigns make up, at most, 3 percent of a candidate’s primary vote. The rest comes from the central campaign from party head office: television ads, the leader’s personal appeal, the party’s policies and so on. There are [...]

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Use your union’s Facebook page to build your email list

Facebook is a tremendous communications tool for unions – especially white-collar unions – and with only a small amount of technical know-how, it can also be super-charged for organising and campaigning. If you haven’t already, check my earlier articles about unions using Facebook: Best practice use of Facebook for unions and Using Facebook as an [...]

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Email is the “killer app” for online campaigning

The Massachusetts election has blown open the mainstream media’s infatuation with social networking tools, with headlines like “the iphone app that killed Coakley“. On the techblogs, there is also detailed examination of new tools that aided the winning Mass. Senate candidate Scott Brown. I am hardly immune to the temptation of writing about the exiting [...]

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