Possum Pollytics reports on the 2010 professional rankings for honesty, conducted by Roy Morgan. The rankings are part of a ten-year series and asks people to rank various professions on their “perceived levels of honesty and ethical standards”. The list is an interesting one in and of itself, but I’m particularly concerned about the ranking [...]
Tag Archives: union communications
What union members want from their union's communications
In my line of work, I hear a lot of opinion expressed as fact. A common one is that “union members don’t want our communications to look too corporate”, or “our members want a lot of detail, not a short summary”, or “our slogan should be ‘screw the boss’ or something like that”. You get [...]
Key messaging advice for unions
Every union communication challenge is unique – the circumstances, membership, employer, and so on are different every time. Having a framework to assist in messaging for diverse campaigns can make each campaign easier, and can help union communications anticipate what the employer (or opponent) may say. (George Lakoff called this “framing”.) The messaging quadrant The [...]
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Lessons from the (Modern) Prince, Part 4: Understanding the Greens in Tasmania
- No Clean Feed campaign needs to drop their "censorship" obsession
- Alan Kohler shows he doesn't know about politics
- The Robin Hood Tax
- Seven ways for unions to use Twitter
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