cognitive bias

Cognitive biases and effective communications

Using evidence-based science for effective communications

This blog post is 6 years old. Please, when reading this, be mindful of its age.Many people in unions and progressive politics talk about “framing” — made famous by George Lakoff’s Don’t Think of an Elephant — but it’s difficult to see what that means in practice. Effective communication is made even more challenging by the …

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Science alone won’t change climate opinions, but it matters

This blog post is 6 years old. Please, when reading this, be mindful of its age. I’ve often highlighted useful articles about cognitive and behavioural insights that I believe are useful for unions and progressive campaigners. This time, I’ve decided to republish an entire article by Ben Newell from The Conversation, because I want to …

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Seven behavioral biases progressive campaigns should know about

This blog post is 7 years old. Please, when reading this, be mindful of its age.Every decision we make is influenced by countless different external factors. But some of the most powerful influences on our decisions, attitudes and behaviours are internal. These influences can be major roadblocks for progressive organisations and causes, especially unions, as they …

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