This blog post is 6 years old. Please, when reading this, be mindful of its age.Many people in unions and progressive politics talk about “framing” — made famous by George Lakoff’s Don’t Think of an Elephant — but it’s difficult to see what that means in practice. Effective communication is made even more challenging by the …
Using evidence-based science for effective communications Read More »
This blog post is 9 years old. Please, when reading this, be mindful of its age.Back in March 2009, when Obama was riding high from his historic win, and Rudd was still basking in the post-Apology glow, I wrote: …the US Republicans are cannibalising themselves, that they are struggling to find a leader, and that …
This blog post is 9 years old. Please, when reading this, be mindful of its age.Tony Abbott has used his “direct action” plan as the counterpoint to Labor’s carbon price plan. Apart from the obvious purpose of “direct action” being Abbott’s desire to directly transfer hundreds of millions of dollars of public funds to private …
Abbott’s “direct action” frame and carbon pricing Read More »
This blog post is 10 years old. Please, when reading this, be mindful of its age.Every union communication challenge is unique – the circumstances, membership, employer, and so on are different every time. Having a framework to assist in messaging for diverse campaigns can make each campaign easier, and can help union communications anticipate what …