social media

Three more Twitter tips for trade unions

As Twitter has grown larger and faster, more and more unions are starting Twitter accounts. On the one hand, this is a good sign. Unions should exploit social media and tools such as Twitter. On the other hand, many unions are not following the basic rules of social media, or are not following Twitter etiquette….

Why unions should embrace social media

The new social media is a very powerful thing. It allows unions to have intimate, personal conversations with hundreds, if not thousands of members, potential members and supporters. No longer are unions reliant on the old forms of media (news papers, television, radio), or on face-to-face conversations between organisers and workers. Social media allows for…