This blog post is 8 years old. Please, when reading this, be mindful of its age.There’s a maxim in the union movement that I’ve heard (and repeated) that it’s five times more difficult and expensive to recruit a new member as it is to keep an existing one. Membership retention is the second side of …
This blog post is 8 years old. Please, when reading this, be mindful of its age.Your union’s website should be at the centre of your digital strategy. A good website will help bring together the many disparate elements of your online campaigning and provides the bridge between the various social media networks your union may …
Your union’s website must be the core of your social media plan Read More »
This blog post is 8 years old. Please, when reading this, be mindful of its age.If you manage your union’s Facebook page, you’ve no doubt noticed that Facebook pages have looked a bit different from 30 March. This is because there’s now a new type of Facebook page layout, called “Timeline”. It’s a major change …
Six tips on how to implement the new Facebook Timeline Read More »
This blog post is 8 years old. Please, when reading this, be mindful of its age.So, you’ve taken the steps to create your union’s website… but what do you do now to get people, your members, supporters and potential members, to visit it? This is the challenge that many unions face: bringing in new traffic …
This blog post is 8 years old. Please, when reading this, be mindful of its age.If you haven’t yet heard of UNI Global Union’s social media survey for unions, there is a short amount of time to complete the survey on behalf of your union. You can complete the survey here: https://www.surveymonkey.com/s/social-media-and-unions The response so far …