Tag: US election 2012

The Drum: It’s the personal contact, stupid

My article about the Obama campaign was published on the ABC’s The Drum site. I have reproduced it below. [hr] If you believed the recent spate of articles focusing on Barack Obama’s high-tech campaign, you could almost believe that his unprecedented electoral success was down to his ‘Big Data’ team and cutting edge web developers. […]

Read More

Day -2: It’s all about GOTV

More than two years of campaigning boils down into Get Out The Vote, the final week of the election — specifically the final Saturday, Sunday, Monday and Tuesday. The Obama campaign has put together field organisation that is unparalleled. This morning, I helped get off a team of over 60 volunteers from Cambridge, Massachusetts, who are […]

Read More

Day -4: Obama’s campaign strategy a lesson in discipline

There is a growing sense in the final days of the election campaign that Team Obama will narrowly win a second term for the President. When he does win, it will be because of the sharp, disciplined strategy that has successfully steered the campaign through treacherous shoals and rough waters. The brilliant thing about the […]

Read More

Day -8: The climate change election?

During his acceptance speech at the Republican National Convention, Mitt Romney mocked the idea of stopping sea-level rise. “President Obama promised to slow the rise of the oceans — [bites lip and pauses for audience laughter(!)] — and to heal the planet. My promise is to help you and your family.” For the Republicans, who had […]

Read More