Communicator | Online Strategist | Considered Opinions
Gillard makes history as Australia’s first woman prime-minister. Today marks an important historical milestone for Australian politics and civil society. Julia Gillard is without a doubt Labor’s best political operative and most effective communicator. She has shown she can cut through. Ultimately, this is what sealed Kevin Rudd’s fate. Rudd was only able to communicate [...]
The Minerals Council of Australia is running a scare-campaign in opposition to the Federal Government’s proposed resources super-profits tax. The Federal Government is quite rightly proposing to introduce a profits tax on exceptionally high profits to ensure that Australians get a greater share of the profits made by mining companies made from Australia’s non-renewable resources. [...]
There’s been a lot said about union websites – here’s four things we all know but are worth saying again. You’re not engaging anyone Your website doesn’t engage your members. Even if you allow comments. Even if you create a union “blog”. Even if you add a “share” or “tweet this” button to the bottom [...]
I’ve been having a few conversations with people around the traps about content management systems for websites. For those who may not be familiar with the lingo, a content management system is the online software that runs websites. Most complicated websites use a content management system (CMS) to look after all the various pages and [...]
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