This blog post is 6 years old. Please, when reading this, be mindful of its age.One of the regular questions I receive from unions is “how can I get members (or activists) to share our message on Facebook?” or “what will get members talking about the union on Facebook?” Sound familiar? Union organisers instinctively know that a …
How to get members to talk about your union on social media Read More »
This blog post is 6 years old. Please, when reading this, be mindful of its age.More and more unions are using Facebook to advertise, but chances are if you’re boosting your posts or advertising on newsfeeds, you’re using the standard “Self Serve” Facebook ad manager. This is potentially a big mistake, and you could be …
Five reasons your union should use Facebook Ads Power Editor Read More »
This blog post is 6 years old. Please, when reading this, be mindful of its age.Michael Roston at Nieman Journalism Lab has an excellent and interesting article about the New York Times’ social media desk. With over 5 million followers on Twitter, The New York Times has some very pertinent advice and hard lessons, many …
This blog post is 6 years old. Please, when reading this, be mindful of its age.Soon I will be launching a new book for unions, called Unionify: Social Campaigning for Unions. Before I publish the entire book, I am releasing a short excerpt: the chapter on Facebook. There are more than 1.15 billion people with …
Facebook for Unions – My new book is coming soon Read More »
This blog post is 7 years old. Please, when reading this, be mindful of its age.Tonight I was honoured to give a guest lecturer at the Labor Guild School of Management in Boston, Massachusetts about the role of social media for unions. I’ve written a fair few blog posts (and an e-book) about how unions, political …