UK Labour is taking the General Election very seriously – and is steaming ahead with its online engagement. With the polls showing that around a third of the electorate is still undecided, this outreach is especially important.

The newest web offering from UK Labour is a web-app that allows Labour supporters to comment on the leaders’ debates directly from Labour’s web page.

This app not only lets you comment on the leaders debate (the last of which happened yesterday), but you can also interact with the campaign by changing your Twitter background or avatar, inviting friends on Facebook to vote Labour or changing your Facebook profile pic.

Pretty neat stuff.